Kinder ‘s Cardboard Display Stand


Recently, the world's leading chocolate brand, Kinder Chocolate, and the game company Encapa,designed a cardboard display stand full of children's fun for this product, and put the paper display stand. Named "Crazy Happy Island."


The “Crazy Happy Island”design idea is derived from the role prototype in Encapa online games. It is designed to highlight the world of innovation and allow children to explore the world in this game.

First of all, "Crazy Happy Island" is mainly fresh and lovely in color. Blue is the ocean,green is the grass, and brown is the land. Secondly, the designer adds a lot of character elements in the game, and designs the form of the body. The colorful colors and rich graphics highlight the word "joy".


Finally, considering the child's lively and active personality, the designer designed the display frame into a four-dimensional mode. In this way, children can see Kinder fun eggs from any position while walking around at will. Moreover, the display stand is equipped with an irregular three-dimensional game character element, which makes the cardboard display stand more vivid. In short, the entire cardboard display stand looks like a big toy.


“Crazy Happy Island” is not just a matter of shape, it is also unequivocal in considering security issues. The paper shelves are light and the four-dimensional three-dimensional display is stable. Even if it is hit by collision, it is not easy to dump, so you can avoid getting kids.


I believe that this irregularly shaped display stand, combined with colorful graphics, will surely make Kinder's quirky eggs stand out in retail.